|10.40 – 11.20 – Coffee and Networking Break|
STREAM 3: THE ORDER
|The ‘unit of commerce’ in multichannel is the order. More so than the sale, it is the creation of an order that drives our operations to pick, pack, ship and deliver – whether to home, store or collection point.
Customers want more control and information about this unit of commerce and exposing data and control to a customer is a new service frontier. Optimising the routing, the decision intelligence and the service levels is an enterprise-wide challenge, but one that’s tightly bound with profitability and customer-facing capability. In this stream we’ll learn from the silo-busting business-wide approaches to managing the order – from store, warehouse, web and mobile, along with a view on the commercial pressures leading to further change.
Opening Keynote Sponsor Address: Demandware
Jonny Wooldridge, Chief Technology Officer, The Cambridge Satchel Company
Sponsor Session: Azoya
Beyond the Shopkeeper – Integrating Mobile and In-Store
What do brands need to know about bridging the gap between mobile and in-store and how can you drive loyalty in an increasingly fickle market? With consumers increasingly demanding fast, slick and user-friendly online and mobile experiences brands to rethink strategies for packaging and showcasing offerings to delight and engage the consumer anytime, anyplace, anywhere!
Robin Phillips, Multichannel Director, Boots
|13.00 – 14.00 – Lunch and Networking Break|
Aligning Digital Innovation with Consumer Experience to Build Brand Equity and Drive ROI
|15.15 – 15.55 – Coffee and Networking Break|
Sponsor Session: Delphix
Closing Keynote Address: Future Ball Gazing: Technology to Futureproof your Business
eCommerce is advancing at an unprecedented pace with new technologies and strategies driving retail growth, innovation and new opportunities for ROI. Where the biggest growth opportunities and how are retail giants and new entrants using technology to win and increase market share in the brave new retail universe?
Martijn Bertisen, Director- Retail, Google UK
|17.00 PM – FREE exhibitions & Conference closes|
|17.00 to 20.00 PM – Post conference cocktail party|