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TIME: 14.00
Top 5 Strategies for Optimising Omnichannel Personalisation


Many retailers have adopted personalisation as a way to improve their customers’ experience and increase revenues. Yet once implemented, personalisation presents further opportunities to drive significant additional results and elevate the customer experience across both online and offline channels.

Utilising real-life customer examples, this workshop explores the top 5 strategies retailers can execute to maximise revenue and profits through omnichannel personalisation.

From automating algorithmic decision-making through machine learning; to accessing and leveraging a 360o view of your customers; to incorporating learnings from in-store behaviour into the online experience, each of the five strategies covered will provide actionable takeaways and tips to create a superior customer experience while increasing your bottom line.



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This event is owned by:

Internet Retailing Events Ltd, Part of the Clarion Events Group , 2nd Floor, 52-54 Gracechurch Street, London